Wright Communications support the Awards by offering pro bono PR servces.

Why Wright Communications is passionate about sustainability

Wright Communications was New Zealand's first public relations consultancy to specialise in Corporate Responsibility (CR) and sustainability communications.

Our mission is to help companies earn enviable reputations by doing the right thing. By combining corporate and marketing communications skills with a specialty in CR, our clients are able to achieve their business goals. Wright Communications seeks to enhance its clients' reputations, increase positive market awareness, reduce levels of risk and achieve regulatory compliance seamlessly through improved relationships with stakeholders.

As trusted advisors for a range of entities and their public relations interests including: multi-national corporations, New Zealand owned businesses, Government organisations and the not-for-profit sector; we empower companies to become better corporate citizens.

Wright Communications is aware of the wider social, cultural, environmental and economic context that its clients operate in.

Achievements by Wright Communications from a sustainable point of view

Wright Communications has set the sustainability standard for the public relations industry by achieving carboNZero certification through Landcare Research.

Wright Communications has implemented a number of strategies in order to respond to climate change from recycling paper, glass, cans and plastics through to toner cartridges and mobile phones. At every purchase opportunity Wright Communications considers the most sustainable option. This has resulted in the procurement of energy efficient appliances and sustainable office furniture by Herman Miller which has the added benefit of being ergonomically superior for the user as well.

In addition, consultants are encouraged to switch off appliances when they are not in use to reduce power consumption.

Business related travel is a source of carbon emissions. We have begun to address this issue by purchasing a low-emissions Smart Car and equipped it with a Navman to ascertain the quickest route to client meetings to ensure the smallest amount of fossil fuels are used.

We have a dedicated video-conferencing system to minimise air travel dependence and our team of consultants choose to walk or use public transport to commute to work.

Future Wright Communications plans in sustainability

Going forward, we will continue to measure our carbon footprint on an annual basis and create new reduction targets for the limited amount of emissions we generate.

We will continue to offer best practice Sustainability Report writing and production services using the Global Reporting Initiative (G3) and will guide our clients through the carboNZero programme in our capacity as approved advisors for Landcare Research.

Why Wright Communications have got behind the SBN Awards

Wright Communications' approach to sustainability is to create a positive impact on New Zealand businesses and provide continuous support through leadership.

Wright Communications is delighted to get behind the SBN Awards by providing pro bono public relations services. Supporting the Sustainable Business Network allows us to further extend our services and educate businesses about sustainability reporting, practices and procedures.

We have appointed a sustainability strategist to assist our clients and our own business. We are proud to be members of the Sustainable Business Network and support all the companies that are actively participating in environmentally and socially responsible initiatives.