Environmental Choice NZ.
In New Zealand, Environmental Choice is the official environmental label. More than listing environmentally friendly products for green homes or businesses, the ECNZ eco-label offers strong proof of environmental performance.
An "ecolabel" is a label which identifies overall environmental preference of a product or service within a specific product/service category based on life cycle considerations. In contrast to "green" symbols or claim statements developed by manufacturers and service providers, an ecolabel is awarded by an impartial third party, in relation to certain products or services that are independently determined to meet environmental leadership specifications.
Environmental labels are designed to inform consumers of the relative environmental impacts of the products they purchase. Environmental labelling makes a positive statement by identifying a product as less harmful to the environment than another similar, yet unlabelled product.
An environmental labelling scheme has the potential to improve the quality of the environment and encourage the sustainable management of resources.
In a world of complex product science, and often vague or hard-to-understand environmental claims, strong ecolabels such as Environmental Choice New Zealand offer a sure, simple guide to a better purchasing choice of environmental products. Living green, buying eco friendly products to create a green home or work place also promotes health for you, your family and colleagues.
What or how does your business contribute to a more sustainable NZ?
-provide incentives for suppliers to reduce the environmental impacts of products sold in New Zealand
-provide a clear, credible and independent guide to consumers wishing to take account of environmental factors in their purchasing decisions
-encourage consumers to purchase products which have lower environmental impacts
-recognise genuine moves by companies to reduce the adverse environmental impacts of their products
-aim ultimately to improve the quality of the environment and to encourage the sustainable management of resources