Phone 04 282 0494

Organisation Category: Manufacturing, Not Elsewhere Included, Retail Trade, and Wholesale Trade

  • Profile

    IdealCup™ is a staunchly proud New Zealand made product and business, owned by passionate Kiwis, Steph and Nick Fry.

    IdealCup™ is operated and managed from a base in Motueka, in the beautiful Nelson-Tasman region; with a logistics and distribution base in Wellington.

    IdealCups™ are MADE IN NEW ZEALAND and this is something we won’t waiver from. Our reusable cups could be made in China for a lot less and that’s not how we roll.  We strongly believe in keeping production in New Zealand, to support local business, provide opportunities for local suppliers and third-party businesses, and, of course, to offer employment opportunities right here in our own backyard.

    The IdealCup™ is designed to reduce waste caused by disposable cups and lids, can be reused over and over, and can currently be recycled in standard recycling at the end of its useful life and better yet, we can return any unwanted IdealCup to our manufacturer who will grind them down and make them in to new product.  Now that’s product stewardship in its finest form.

    The IdealCup™ is a truly environmentally friendly alternative to the disposable takeaway cup:

    ◦ Designed and Made in New Zealand
    ◦ 100% New Zealand Owned
    ◦ Designed to reduce disposable cup waste going to landfill!
    ◦ Designed to be reused for a lifetime
    ◦ 100% BPA Free
    ◦ FDA approved fully non- toxic
    ◦ Unique in Design and Style
    ◦ Safe to use with no leaks or spills
    ◦ Barista Friendly

  • More Info
    Sustainability Highlights:
    • Design-Innovation-Disruption
    • Smart Procurement-Supply Chains
    • Towards Zero Waste
    • Wellbeing-Community-Health
    Sustainability Actions:

    The CupCycling™ Programme

    Started in July 2017 in Motueka, CupCycling™ has proven itself to be a simple and effective REUSE SYSTEM, which really does do what it says - reduces thousands and thousands of single-use cups from landfill!

    Already in 9 regions throughout NZ and in Canada too, we've diverted thousands and thousands of nasty single use cups from landfill using our SIMPLE, EFFECTIVE and COMMUNITY FOCUSED CupCycling™ Programme.

    CupCycling™ is NOT a model designed for commercial gain. We developed CupCycling™ as a SOCIAL ENTERPRISE; to sit alongside our IdealCup business - its focus is PEOPLE OVER PROFIT!

    CupCycling™ is about engaging with PEOPLE and COMMUNITIES to have a real discussion about Culture Change; getting ALL OF US working together to make a COMMITMENT to move away from the the single use culture we have created. We are driven by a desire to make a cultural shift in kiwis mindsets, providing a reuse model which really does CHANGE HABITS; rather than just paying lip service to change.

    Our CupCycling™ model isn't about promoting our IdealCup brand, nor is it about promoting individual cafe brands – it's about EVERYONE SUPPORTING a regional identity and working together, as a community, to make a significant dent in single use waste to landfill.

    Pay $5 once (plus your coffee) to JOIN THE MOVEMENT at any participating CupCycling™ Cafe and you'll receive your drink in a reusable CupCycling™ cup. $5 and you can enjoy the ongoing use of the reusable CupCycling™ cups for as long as you want! Simple!

    Return your used CupCycling™ cup to ANY participating cafe and get your next coffee in a clean CupCycling™ cup. The cafe takes care of the cleaning, so you never have to own a cup, wash a cup, or even remember a cup... NICE!

    Reuse - Continue to enjoy the use of reusable CupCycling™ cups at any participating cafe in the network throughout New Zealand... And in most cafes you'll enjoy a discount on every coffee you purchase. And around and around they go - That's CupCycling™!

    Awards and Certifications:
    • Living Wage
    • Other
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  • Reviews

Listing last updated 21/11/2018