What we do
We're skilled at developing and telling compelling stories about technical, circular innovations. We work with you to establish what is important for your stakeholders and craft messaging to inspire them. We help you plan communications channels and campaigns to get your story out to your audiences. Our experienced team of GoodSense ethical marketing, media relations, writing and design professionals relish complex challenges and systems change work. We’re experienced at working on multi-stakeholder projects and at telling science and tech stories. Our team are skilled facilitators, online and in person, experienced in supporting co-design work with multiple stakeholders. Our independence and impartiality mean we’re free to recommend whatever activity will work.
How we can help you to go circular
Within our wider sustainability, science and systems change work, our circular specific experience includes work with Juhi Shareef on Project Moonshot, Teina Boasa-Dean on Te Tīraki - the Māori doughnut, Little Big Shed, the Zero Waste Network and the Wellbeing Economy Alliance Aotearoa. Our founder and MD serves on the Sustainable Business Network board and is a University of Auckland Circular Economy Beacon advisory board member. More impactful communications and marketing helps you at every stage in your journey:
- Map and enlist internal and external stakeholders
- Understand what different users and audiences need from you
- Keep an end user focus as you plan products and develop services
- Overcome objections and hypo cognition
- Avoid greenwash
- Make changes faster
- Get quicker take up
- Realise business gains more rapidly
- Inspire other organisations to make change
- Facilitation of strategy, planning and co-design