24 Apr 2024 Case Studies

The ties that bind again and again: Mitre 10 and Naylor Love

The plastic cable tie. Designed to do one job. Bind two things together, once and forever. Or so you might have thought. But for some cable ties ‘forever’ is only a matter of days, hours or even minutes. Once their work is done they’re cut loose and dumped.

Reusable cable tie